Lost in the wild? AI could find you; Axios, August 10, 2025

• Ashley May, Axios ; Lost in the wild? AI could find you

"Hikers stranded in remote areas with no cell service or WiFi might have a new lifeline: AI.

The big picture: AI is helping some rescue teams find missing people faster by scanning satellite and drone images.

Zoom in: "AI's contribution is that it can dramatically reduce the time to process imagery and do it more accurately than humans," David Kovar, director of advocacy for NASAR and CEO of cybersecurity company URSA Inc., tells Axios.

Context: It's just one of many resources rescue teams use to help them, Kovar stresses.

AI already is eerily good at geolocating where photos are taken.

• Last month, the body of a hiker lost for nearly a year was found in Italy in a matter of hours after The National Alpine and Speleological Rescue Corps used AI to analyze a series of drone images.
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The intrigue: We also know when people are given the option to share their location as a safety measure, they do it.

What's next: AI agents could be trained to fly drones via an automated system. It's a theory Jan-Hendrik Ewers made the subject of his PhD at the University of Glasgow. 

• "You could have a fully automated system that monitors reports and triggers drone-based search efforts before a human has lifted a finger," Ewers tells Axios.
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• Barriers to implementing this kind of system are many: money, politics and the fact that when lives are at stake, relying on experimental AI could complicate efforts. 
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The other side: Some lost people don't want to be found. And, lost people can't consent.

• Nearly everyone will want this help, but "there will be cases where, for example, a person who is a victim of domestic violence says she's going out hiking, but she's not. She's not intending to come back," Greg Nojeim, senior counsel and director for Democracy & Technology's Security and Surveillance Project tells Axios.
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AI ethics depend on the circumstances, and who is using it, William Budington, senior staff technologist at nonprofit advocacy organization Electronic Frontier Foundation, tells Axios.

• If it's used to save lives and private data used in a rescue operation is wiped after a hiker is found, there is less of a concern, he says.
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• "But, using it to scan images or locate and surveil people, especially those that don't want to be found — either just for privacy reasons, or political dissidents, perhaps — that's a worrying possibility."

AirTags are being used to track people and cars. Here's what is being done about it; NPR, February 18, 2022

MICHAEL LEVITT, NPR; AirTags are being used to track people and cars. Here's what is being done about it

""As technology becomes more sophisticated and advanced, as wonderful as that is for society, unfortunately, it also becomes much easier to misuse and abuse," she told NPR. "I wouldn't say that we've necessarily seen an uptick with the use of AirTags any more or less than any cutting edge technology."

Williams said that what was rare was a technology company taking the issue seriously and moving to address it.

"[Apple is] not only listening to the field, but actively reaching out at times to do safety checks. That in and of itself might sound like a very small step, but it's rare," she said.

Still, Galperin thinks that Apple should have done more to protect people ahead of time. 

"The mitigations that Apple had in place at the time that the AirTag came out were woefully insufficient," Galperin said. 

"I think that Apple has been very careful and responsive after putting the product out and introducing new mitigations. But the fact that they chose to bring the product to market in the state that it was in last year, is shameful.""