The Chainsmokers' 'Don't Let Me Down' Turns Tearjerker in New State Farm Commercial: Watch
[Kip Currier: Usually, I assiduously avoid watching ads. (No ads are marketed on my blogs either.) But the first 2-3 seconds of this ad grabbed my attention and snared me (darn you--cute little scruffy white dog!).
A very effective mix of imagery and music to deliver State Farm's message about "doing some good".]
"If you thought that Humane Society commercial with the Sarah Mclachlan song was tough, wait 'til you get a load of this new State Farm commercial.
The Chainsmokers' hit “Don't Let Me Down” gets the ultra-ballad treatment as a musical means to motivate you to do some good. State Farm captures that guilty feeling we all get throughout the day as we're constantly and rightly reminded how hard life is for others. We could all do more to help our veterans, our troubled youth, our elderly, our homeless, even the neglected animals of the world.
You may often say to yourself, “I don't have the cash to spare to charity right now,” but what's even better to give is time. State Farm wants to make donating your time easier than ever. Just head over to neighborhoodofgood.com, enter your zip code, and see what organizations can benefit from your energies whenever works for your schedule."
