Showing posts with label public relations campaign. Show all posts
Showing posts with label public relations campaign. Show all posts

Monday, July 23, 2018

Facebook's pledge to eliminate misinformation is itself fake news ; The Guardian, July 20, 2018

Judd Legum, The Guardian; Facebook's pledge to eliminate misinformation is itself fake news

"The production values are high and the message is compelling. In an 11-minute mini-documentary, Facebook acknowledges its mistakes and pledges to “fight against misinformation”.

“With connecting people, particularly at our scale, comes an immense amount of responsibility,” an unidentified Facebook executive in the film solemnly tells a nodding audience of new company employees.

An outdoor ad campaign by Facebook strikes a similar note, plastering slogans like “Fake news is not your friend” at bus stops around the country.

But the reality of what’s happening on the Facebook platform belies its gauzy public relations campaign."