"Predictim’s chief and co-founder Sal Parsa said the company, launched last month as part of the University of California at Berkeley’s SkyDeck tech incubator, takes ethical questions about its use of the technology seriously. Parents, he said, should see the ratings as a companion that “may or may not reflect the sitter’s actual attributes.”...
...[T]ech experts say the system raises red flags of its
own, including worries that it is preying on parents’ fears to sell
personality scans of untested accuracy.
They
also question how the systems are being trained and how vulnerable they
might be to misunderstanding the blurred meanings of sitters’ social
media use. For all but the highest-risk scans, the parents are given
only a suggestion of questionable behavior and no specific phrases,
links or details to assess on their own."
