The New Fabio Is Claude; The New York Times, February 8, 2026

 Alexandra Alter , The New York Times; The New Fabio Is Claude

The romance industry, always at the vanguard of technological change, is rapidly adapting to A.I. Not everyone is on board.

"A longtime romance novelist who has been published by Harlequin and Mills & Boon, Ms. Hart was always a fast writer. Working on her own, she released 10 to 12 books a year under five pen names, on top of ghostwriting. But with the help of A.I., Ms. Hart can publish books at an astonishing rate. Last year, she produced more than 200 romance novels in a range of subgenres, from dark mafia romances to sweet teen stories, and self-published them on Amazon. None were huge blockbusters, but collectively, they sold around 50,000 copies, earning Ms. Hart six figures...

Ms. Hart has become an A.I. evangelist. Through her author-coaching business, Plot Prose, she’s taught more than 1,600 people how to produce a novel with artificial intelligence, she said. She’s rolling out her proprietary A.I. writing program, which can generate a book based on an outline in less than an hour, and costs between $80 and $250 a month.

But when it comes to her current pen names, Ms. Hart doesn’t disclose her use of A.I., because there’s still a strong stigma around the technology, she said. Coral Hart is one of her early, now retired pseudonyms, and it’s the name she uses to teach A.I.-assisted writing; she requested anonymity because she still uses her real name for some publishing and coaching projects. She fears that revealing her A.I. use would damage her business for that work.

But she predicts attitudes will soon change, and is adding three new pen names that will be openly A.I.-assisted, she said.

The way Ms. Hart sees it, romance writers must either embrace artificial intelligence, or get left behind...

The writer Elizabeth Ann West, one of Future Fiction’s founders, who came up with the plot of “Bridesmaids and Bourbon,” believes the audience would be bigger if the books weren’t labeled as A.I. The novels, which are available on Amazon, come with a disclaimer on their product page: “This story was produced using author‑directed AI tools.”

“If you hide that there’s A.I., it sells just fine,” she said."