, Forbes; ‘Armed Militias’ Claims In N.C. Driven By Social Media Misinformation
""The amount of misinformation and disinformation we've seen around the recent hurricanes and help efforts is a strong example of how powerful those effects have become," explained Dr. Cliff Lampe, professor of information and associate dean for academic affairs in the School of Information at the University of Michigan.
Misinformation began even before Hurricane Helene made landfall, with the dubious claims that government officials were controlling the weather and directing the storm to hit "red states." The misinformation only intensified after the storm left a path of destruction.
"Over the last weeks we've seen death threats against meteorologists and now first responders in emergency situations," said Lampe. "There are a few things that are challenging about this. One is that belief persistence, which is the effect where people tend to keep believing what they have believed, makes it so that new information often doesn't make a difference in changing people's minds. We tend to think that good information will swamp out bad information, but unfortunately, it's not that simple."
Social media can amplify such misinformation in a way that was previously impossible.
"We saw that a small group of people acting on misinformation can disrupt services of the majority of people with a need," added Lampe.
"False information, especially on social media platforms, spreads incredibly fast. It's crucial to distinguish between misinformation and disinformation," said Rob Lalka, professor at Tulane University's Freeman School of Business and author of The Venture Alchemists: How Big Tech Turned Profits Into Power.
"Misinformation refers to false, incomplete, or inaccurate information shared without harmful intent, while disinformation is deliberately false information designed to deceive," Lalka continued...
"New technologies are making it increasingly hard to tell what's real and what's fake," said Lalka. "We now live in an era where Artificial Intelligence can generate lifelike images and audio, and these powerful tools should prompt us all to pause and consider whether a source is truly trustworthy.""
