Should Facebook Manipulate Users?: Jaron Lanier on Lack of Transparency in Facebook Study; New York Times, 6/30/14

Jaron Lanier, New York Times; Should Facebook Manipulate Users?: Jaron Lanier on Lack of Transparency in Facebook Study:

"Research with human subjects is generally governed by strict ethical standards, including the informed consent of the people who are studied. Facebook’s generic click-through agreement, which almost no one reads and which doesn’t mention this kind of experimentation, was the only form of consent cited in the paper. The subjects in the study still, to this day, have not been informed that they were in the study. If there had been federal funding, such a complacent notion of informed consent would probably have been considered a crime. Subjects would most likely have been screened so that those at special risk would be excluded or handled with extra care.

This is only one early publication about a whole new frontier in the manipulation of people, and Facebook shouldn’t be singled out as a villain. All researchers, whether at universities or technology companies, need to focus more on the ethics of how we learn to improve our work.

To promote the relevance of their study, the researchers noted that emotion was relevant to human health, and yet the study didn’t measure any potential health effects of the controlled manipulation of emotions."