Anand Giridharadas, The Ink; The power of boycotts
"Elon Musk’s feelings are hurt. His companies are suffering.
Weird, coming from the guy who denounced empathy as Western civilization’s “fundamental weakness.” While a little needling by Tim Walz about Tesla’s plummeting share price may have set him off, the real pain point is the #teslatakedown movement, which this past Saturday put on a worldwide day of action.
Folks on the right like to complain about boycotts. They’ve called them illegal. They’ve tried to intimidate those who’d dare use their economic power. They’ve threatened to criminalize the very idea. They’ve commingled peaceful calls for investors and shoppers to withhold their hard-earned dollars with acts of vandalism, and have tried to paint the entire movement as terrorism. But, as you might expect, accusations are confessions: what far-right political figures mean when they denounce boycotts is that they want to decide who gets boycotted.
So what is it that scares the guy who wants to privatize everything? Members of the public, exercising their private power to decide, and doing it collectively (Musk famously hates that whole collective thing). Because when that power is clearly targeted and well organized, it gets results. Maybe it’s the sheer gumption of speaking truth to power in its native language — money — that pains Musk. But that’s the free market, isn’t it?"
