U.S. Agency Seeks Tougher Consumer Privacy Rules; New York Times, 3/26/12

Tanzina Vega and Edward Wyatt, New York Times; U.S. Agency Seeks Tougher Consumer Privacy Rules:

"[T]he Federal Trade Commission, called on Congress to enact legislation regulating so-called data brokers, which compile and trade a wide range of personal and financial data about millions of consumers from online and offline sources. The legislation would give consumers access to information collected about them and allow them to correct and update such data.

The agency also sent a cautionary signal to technology and advertising companies regarding a “Do Not Track” mechanism that allows consumers to opt out of having their online behavior monitored and shared. It warned that if companies did not voluntarily provide a satisfactory Do Not Track option, it would support additional laws that mandate it.