Showing posts with label protecting school's brand. Show all posts
Showing posts with label protecting school's brand. Show all posts

Saturday, March 31, 2012

Tracking Twitter, Raising Red Flags; New York Times, 3/30/12

Pete Thamel, New York Times; Tracking Twitter, Raising Red Flags:

"“Every school, we work to customize their keyword list,” said Sam Carnahan, the chief executive of Varsity Monitor, which has offices in Seattle and New York and also provides educational programs to universities. “We look for things that could damage the school’s brand and anything related to their eligibility.”

Yet what may look to some like a business opportunity, and to universities and their athletic departments like due diligence, appears to others to be an invasion of privacy.

“I think it’s violating the Constitution to have someone give up their password or user name,” said Ronald N. Young, a Maryland state senator who has sponsored a bill that would make it harder for universities to monitor their athletes online. “It’s like reading their mail or listening to their phone calls.”"